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TV Arapuan is a Brazilian television station based in João Pessoa, the capital of the state of Paraíba, operating in the general entertainment and news format . The primary language of broadcasting is Portuguese. The station was founded on October 5, 2008, by João Gregório and is part of the Sistema Arapuan de Comunicação, which also includes TV Miramar, several radio stations, and the news portal Paraíba.com.br . The station broadcasts on digital channel 23 UHF (virtual channel 14.1) and is an affiliate of the Rede Bandeirantes (Band) network, having previously been affiliated with RedeTV! from 2008 until its switch to Band on December 28, 2023 .

On air, TV Arapuan produces over six hours of daily local programming, including journalism, variety shows, and religious content . The station's local programs include: Tribuna Livre, a news program presented by Bruno Pereira; Manhã da Gente, a variety show hosted by Marília Lima; Momento de Luz, a religious segment with Padre Nilson Nunes; Cidade em Ação, a news program presented by Samuka Duarte (previously hosted by Sikera Junior); Rede Verdade, a political news program with Luís Tôrres; Rota da Notícia, a police news program hosted by Vinícius Henriques; Frente a Frente, a debate program with Luís Tôrres; Minha Cidade, a community news program presented by Jaimacy Andrade; and Saúde e Você, a health program with Mirna Barbosa . In late 2024, the station launched a new program, Arapuan Negócios, focused on the real estate and construction sectors, presented by Rômulo Soares .

TV Arapuan is available throughout the state of Paraíba via digital terrestrial television on channel 14.1, reaching over 30 municipalities and approximately 2 million viewers . The station is also carried on cable providers including Claro TV (channels 18 and 518 HD), Vivo TV (channel 517), and Cabo Telecom (channel 806) . The station's headquarters and studios are located in the Tambiá neighborhood of João Pessoa, with its transmission antenna atop the Edifício Régis in the city center . Viewers can watch online the live broadcast of TV Arapuan through its official website at tvarapuan.com.br.

TV Arapuan strives to be a leading communication vehicle in Paraíba, offering a strong blend of local programming and national content from the Band network. The mission of the channel is to provide high-quality journalism, entertainment, and community-focused content that resonates with the people of Paraíba. Thanks to its extensive network of repeaters and digital platforms, TV Arapuan provides the opportunity to watch its live broadcast on any device, ensuring that viewers across the state and the global Brazilian diaspora can access its programming wherever they are.

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