NBC 26 Green Bay WGBA-TV live stream

NBC 26 Green Bay WI online television

NBC 26 (WGBA-TV) is the NBC-affiliated television station serving Green Bay and the broader Northeast Wisconsin market, including the Appleton and Fox Cities region . The station was founded on December 31, 1980, under the call sign WLRE, and adopted its current WGBA-TV call sign in 1985 . It has been an NBC affiliate since 1995, following a period as an independent station (1980–1992) and a Fox affiliate (1992–1995) . The station is owned by the E. W. Scripps Company, a major American media conglomerate, and operates as part of a duopoly with MyNetworkTV affiliate WACY-TV (channel 32, branded as TV32) . As a dedicated source for online television, WGBA-TV broadcasts on virtual channel 26 (UHF digital channel 41) with an effective radiated power of 1,000 kW, reaching viewers across the Green Bay-Appleton media market, which is the 69th largest designated market area in the United States.

The station’s studios and offices are located at 1391 North Road in Ashwaubenon, Wisconsin (with a Green Bay postal address), and its transmitter is situated in the Shirley section of De Pere, Wisconsin . WGBA-TV is branded as NBC 26 for general programming and as NBC 26 News for its local newscasts, and the station has operated under the slogan "Your Official Packers Television Station" due to its extensive coverage of the Green Bay Packers . The station’s programming schedule allows viewers to watch live channel coverage of the full NBC network schedule, including prime time series such as The Voice, Law & Order: Special Victims Unit, Chicago Fire, Chicago Med, Chicago P.D., Saturday Night Live, and Sunday Night Football . The station produces local newscasts under the branding NBC 26 News, with a commitment to "Neighborhood News," a hyper-local grassroots journalism initiative that embeds reporters in neighborhoods across Northeast Wisconsin to provide comprehensive coverage of local issues, events, and community concerns . The station broadcasts 22 hours of local news weekly across multiple platforms .

WGBA-TV also serves as a major hub for local sports broadcasting in Northeast Wisconsin. The station operates sister station WACY-TV (TV32), which serves as the broadcast home for the Wisconsin Herd, the NBA G League affiliate of the Milwaukee Bucks, for the 2025-26 season, featuring announcers Ted Stefaniak, B.J. DeGroot, Brian Butch, and Brandon Kinnard . Additionally, WACY-TV airs "Hockey Night in Green Bay," broadcasting seven United States Hockey League (USHL) games of the Green Bay Gamblers from October 2025 through April 2026, further emphasizing the station's commitment to live local sports programming . The station’s digital signal is multiplexed across several subchannels: 26.1 carries NBC programming in High Definition, 26.2 broadcasts MeTV, and 26.3 airs Laff . The station is led by General Manager Jaclyn Clark, who oversees both WGBA-TV and sister station WACY-TV . The station’s programming director and master control operations are supported by technical staff including engineers and production specialists based at the Ashwaubenon studio facility.

For audiences seeking a reliable live stream of Green Bay news and NBC programming, WGBA-TV is widely available as a free-to-air service via digital terrestrial television on UHF channel 41 (virtual channel 26.1). The station is carried on major satellite providers including DirecTV (transmitted from T8 at 119.0° West with Videoguard encryption) and Dish Network (transmitted from EchoStar 16 at 61.5° West and EchoStar 10 at 110.0° West with Nagravision encryption, in both HD and SD formats) . The station is also carried on major cable providers serving the Green Bay-Appleton market, including Spectrum and other local cable systems. The channel is accessible as tv online via streaming services including YouTube TV, Hulu + Live TV, fuboTV, and DirecTV Stream, as well as through the official NBC 26 mobile application for iOS and Android devices, which provides 24/7 live streaming of local newscasts, breaking news updates, severe weather coverage, and interactive weather radar . The station’s website at nbc26.com provides additional content, including video-on-demand clips from recent newscasts, weather forecasts, community event listings, and investigative reports. The station’s coverage area includes Green Bay, Appleton, Oshkosh, Fond du Lac, Sheboygan, Manitowoc, and surrounding communities in Brown, Outagamie, Winnebago, Calumet, Fond du Lac, and Sheboygan counties, serving over 900,000 households in Northeast Wisconsin and the Fox River Valley. The station can be contacted by phone at (920) 494-2626, by fax at (920) 490-2500, or by email at news@nbc26.com for press releases and event notifications, or at tips@nbc26.com for news tips . News submissions can also be directed to the station’s news tip line at (920) 490-2662 . The station’s general manager, Jaclyn Clark, can be reached via email at jaclyn.clark@nbc26.com for inquiries related to station management, sales, and partnerships . The station’s employees range from 10 to 50 full-time staff, including sales, marketing, legal, and production personnel, as well as photographers, editors, and on-air talent represented by NABET-CWA union employees .

WGBA-TV has been a pillar in the local television community of Northeast Wisconsin since 1996, and its ongoing commitment to comprehensive news coverage, live local sports programming, and hyper-local "Neighborhood News" initiatives reinforce its role as the leading source of information and entertainment for residents of the Green Bay-Appleton market . The station’s coverage of the Green Bay Packers, including pre-game, post-game, and special programming, has earned it the distinction of being the "Official Packers Television Station," and its sports coverage consistently rates among the highest in the market . The station celebrated its 45th anniversary of broadcasting in 2025, having transitioned from analog to digital broadcasting in 2009 and continuing to invest in cutting-edge news gathering and production technologies to serve the community effectively. NBC 26 continues to be the primary source of local news, weather, and sports for residents of Northeast Wisconsin, with a dedicated team of journalists, meteorologists, and technical staff committed to excellence in broadcasting.

NBC 26 Green Bay WGBA-TV Watch Live Channel