Pink Hits 2 (RS) is a Serbian television channel that primarily broadcasts music video content. The channel focuses on contemporary pop and folk music, often featuring domestic and regional artists from the Balkans. Its programming consists of continuous music video rotations, with occasional themed blocks or countdowns. The channel is part of the Pink media group’s lineup and is available to viewers in Serbia through cable and satellite platforms. Pink Hits 2 targets an audience interested in current popular music hits, with a playlist that is regularly updated to reflect new releases. The language of the broadcasts is predominantly Serbian, aligning with the regional audience it serves.