The Cowboy Channel
United States
The Cowboy Channel airs programming centered on rodeo, western lifestyle, and rural culture across the United States. Its schedule includes live coverage of Professional Rodeo Cowboys Association events, bull riding competitions, and equestrian sports. Documentary segments often examine ranching traditions, horse training methods, and the history of cattle drives. Music programming features country and western artists, while some time slots are given to western-themed movies and series. News segments cover agricultural policy, livestock markets, and rodeo standings. The channel also broadcasts church services and faith-based content tied to rural communities.
Viewers can access the channel through cable and satellite providers in the United States. A direct-to-consumer streaming service offers live feeds and on-demand replays of rodeo events and select shows. TV guide listings for the channel are published by local providers and updated weekly. The streaming platform is available on mobile devices and connected TV platforms without requiring a cable subscription.
Schedule
01:00 - 02:00
Live: Western Sports Roundup
Series, Rodeo
Keeping the viewer up-to-date with the news and in-depth analysis of barrel racing, cutting, reining, team roping and more; along with complete previews of the national events.
02:00 - 02:30
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Shad 'Money' Mayfield was born to rodeo. As the son of Sylvester Mayfield, Shad was destined for greatness from the start. This follow-doc will give viewers an all-access look at one of rodeo's biggest stars as he searches for his third gold buckle.
02:30 - 04:30
Utah's Own PRCA Rodeo
Performance 3
Series, Rodeo
ProRodeo coverage of Utah's Own Rodeo in Salt Lake City, Utah.
04:30 - 05:00
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Shad 'Money' Mayfield was born to rodeo. As the son of Sylvester Mayfield, Shad was destined for greatness from the start. This follow-doc will give viewers an all-access look at one of rodeo's biggest stars as he searches for his third gold buckle.
05:00 - 07:30
Utah Days of '47
Gold Medal Round
Series, Rodeo
ProRodeo coverage of the Gold Medal Round at the "Utah Days of '47 Rodeo" in Salt Lake City, Utah.
07:30 - 09:30
Utah's Own PRCA Rodeo
Performance 3
Series, Rodeo
ProRodeo coverage of Utah's Own Rodeo in Salt Lake City, Utah.
09:30 - 10:00
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Series
Shad 'Money' Mayfield was born to rodeo. As the son of Sylvester Mayfield, Shad was destined for greatness from the start. This follow-doc will give viewers an all-access look at one of rodeo's biggest stars as he searches for his third gold buckle.
10:00 - 11:00
Western Sports Roundup
Series, Rodeo
Keeping the viewer up-to-date with the news and in-depth analysis of barrel racing, cutting, reining, team roping and more; along with complete previews of the national events.
11:00 - 11:30
Building Spain
Let's Get Western
Series
The crowd pours in for the big concert nights, and nothing seems to be going to plan.
11:30 - 12:00
The Great Wagon Race
No Fences, Ranch & Rodeo
Series, Horse racing, Rodeo
Chase Outlaw's fence-free rodeo kicks off Episode 2 before championship wagon racers hit a fast track with everything at stake.
12:00 - 12:30
Farms of America
Leman Farms
Series, Documentary
At Leman Farms, faith, family, and hard work drive a third-generation hog farm into the future.
12:30 - 13:00
Farms of America
C & M Gator Farm
Series, Documentary
At C & M Gator Farm, one family balances alligator farming, racing, and passing the business to the next generation.
13:00 - 13:30
Nopalea
Series, News
The incredible true story of one man's journey into the Sonoran Desert to learn the healing secrets of the nopal cactus from an indigenous tribe, leading to the creation of Nopalea.
13:30 - 14:00
The Great Wagon Race
A Classic Showdown
Series, Horse racing, Rodeo
Familiar faces return as Aundrea Fralicx rises to the final heat and Ben Hartwick chases a three-peat in the fiercely competitive Classic division.
14:00 - 14:30
Hell on Wheels
Born Warriors
Series, Documentary, Rodeo
With big money on the line at Cheyenne and Days of '47 finals, Rocker has his sights set on Keenan Hayes' single season earnings record.
14:30 - 15:00
Hell on Wheels
Breaking Point
Series, Documentary, Rodeo
A pinched nerve forces Rocker back home to Texas to seek medical treatment; some wisdom from PBR World Champion JB Mauney.
15:00 - 15:30
The Luke Branquinho Show
Remembering Dolly
Series, Talk, Outdoors, Rodeo
Luke and friends discuss the Western way of life; they talk about everything Western, including gas prices, injuries, ranching, livestock, family and, of course, rodeo.
15:30 - 17:30
Utah's Own PRCA Rodeo
Performance 3
Series, Rodeo
ProRodeo coverage of Utah's Own Rodeo in Salt Lake City, Utah.
17:30 - 22:00
Pendleton Round Up
Championship Saturday
Series, Rodeo
ProRodeo coverage of Championship Saturday at the Pendleton Round-Up in Pendleton, Oregon.
22:00 - 22:30
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Series
Shad 'Money' Mayfield was born to rodeo. As the son of Sylvester Mayfield, Shad was destined for greatness from the start. This follow-doc will give viewers an all-access look at one of rodeo's biggest stars as he searches for his third gold buckle.
22:30 - 23:30
Hell on Wheels
Born to Rock
Series, Documentary, Rodeo
He is born into rodeo, but Rocker Steiner is not built to follow the rules; the weight of legacy, a breakout rookie year and a bad reputation all become part of the ride.
23:30 - 00:30
Inside ProRodeo
Series
Bringing you inside the arena for the biggest stories in rodeo-from the top athletes to the biggest stock, delivering an inside look at it all.