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Carac 1 is a Swiss private television channel operating in the general entertainment format. The primary language of broadcasting is French. The channel is based in Lausanne, Switzerland, and is owned by the Media One Group, the largest private media group in French-speaking Switzerland . Carac 1 was launched in 2023 following the rebranding of the former Rouge TV, which first began broadcasting in 2008 . Its slogan is "La chaîne avec du caractère" (The channel with character) .

On air, Carac 1 is a generalist channel whose programming revolves around cinema, music, culture, and local content. The channel broadcasts a wide variety of films, with a catalog of over 2,000 movies per year . Additional programming includes music video programs such as Pur Artists (featuring original clips and interviews) and Special Music Party, as well as local music shows like Swiss Native. The channel also produces original weekly or daily programs, including regional sports magazines (with a focus on hockey), humorous shows, and culinary programs . Between Thursday and Sunday from midnight, the channel broadcasts erotic films .

Carac 1 is widely available throughout French-speaking Switzerland (Suisse Romande). The channel can be received via Swisscom TV on channel 57 (and 86 on older systems), Sunrise TV on channel 21, and on major cable networks such as Citycable (channel 38) and Netplus in Valais (channel 41) . It is also broadcast on digital terrestrial television (TNT) in the Greater Geneva area on channel 6 . Viewers can watch online the live broadcast of Carac 1 through the official Carac.tv platform, which offers live streaming and replay services for all four Carac channels .

Carac 1 strives to provide entertainment that is close to the audience, offering a break in the day with authentic and varied programming. The mission of the channel is to strengthen its regional identity in French-speaking Switzerland, offering a diverse range of content from fiction and live entertainment to regional sports and local cultural events .

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